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Tuesday, October 27, 2009

Roularta Media Group prepares for the future with CCI NewsGate

Belgian press powerhouse Roularta Media Group has entered into an agreement for a CCI NewsGate system. The system offers a combined editorial and advertising solution with focus on planning, content reuse and cross-media publishing. 
 

Aarhus, 27th. October 2009.

With operations in nine European countries, an impressive product portfolio of 98 magazines, 72 freesheet papers, 11 weekly regional newspapers, 63 websites and involvement in radio and television, Belgian media house Roularta Media Group has every incentive to focus on efficient editorial planning, assignment management and cross-media reuse of content. These were major drivers when selecting a CCI NewsGate system including the new built-in advertising solution AdRoom.

 
"We will introduce NewsGate to ensure that everybody involved in the editorial process across different properties, publications and media in the group are continuously kept informed about planned stories and assignments. This will streamline our planning process and eliminate waste of resources through duplicated efforts. In addition, it will allow for easy reuse of content across different media," says Erwin Danis, pre-media director in RMG.
 
Another important component of the new project is the integration to RMG's Fatwire online publishing system allowing users to collect and edit content in NewsGate and send packages to Fatwire for publication on the web.
 
Being a large-scale publisher of magazines and freesheets that include many ads, a smooth ad workflow is essential to RMG.
 
"By selecting NewsGate with the built-in AdRoom functionality, we are able to run an efficient combined editorial and advertising operation. The ad production workflow is very important to us, so as part of the project, we will upgrade the existing CCI AdDesk Production advertising system component among other things to get support for the latest versions of Mac OS and QuarkXPress 8. In this new AdRoom we will also have a fully supported workflow for creation and production tracking for web ads. Also a web portal, which will make it possible for customers to do an online proofreading of their ads, will be integrated," says Erwin Danis.
 
Dan Korsgaard, CEO of CCI: "To enter into a NewsGate agreement with a large cross-border and cross-media group like RMG is a great satisfaction to CCI. In everything we do, we strive to deliver the solutions which will allow news publishers to pursue the kind of growth strategy at enterprise level which RMG is now undertaking with NewsGate as the technological platform."
 
The NewsGate agreement is not just about meeting current requirements. RMG sees NewsGate as their platform for the future allowing them to create new products and serve new publication channels with the agility and efficiency demanded by the market.
 
Roularta Media Group (RMG) is a Belgian-French publishing and printing firm with more than 3,000 employees and a consolidated turnover of 750 million euros. The company was incorporated in 1954 by solicitor Willy De Nolf and is now led by his son Rik De Nolf and his management team. RMG is continuing to build its multimedia future. Home and abroad. In the past, the growth was mainly a matter of in-house, repeatedly new initiatives. Over the past decades, RMG has launched most of the free papers, created the different Belgian news magazines and a series of specific niche magazines, and was co-responsible for launching TV channels. Over the past five years, and especially in 2005 and 2006, the growth has been the result of a foreign take-over and concentration policy. Today, the RMG magazines department achieves a greater turnover abroad than in Belgium. In the future, RMG wants to keep innovating but also grow further through foreign acquisitions.
 
CCI is part of the Stibo Group and today the leading provider of editorial and advertising solutions for multimedia news environments. Our CCI AdDesk, CCI NewsGate and CCI NewsDesk products are the most robust and powerful systems in the industry, and are implemented in news organizations across five continents. We provide the platform to support evolving needs of the world´s largest news organizations, and scalable solutions to help growing media brands optimize their business strategies. Constant innovation and strong customer commitment remain the cornerstones of CCI´s business model. CCI is an Oracle Certified Partner and an Adobe Gold Solution Partner.
 
CCI NewsGate is a cross-media editorial collaboration platform supporting the entire process from idea and research through planning to publication in print or digital media. CCI NewsGate is a solution matching a great variety of requirements: CCI NewsGate may be deployed in large consolidated data centers hosting multiple titles within a corporation, an example being the McClatchy data center in Charlotte, North Carolina. Or CCI NewsGate may be deployed in smaller single-site environments with heavy focus on centralized content creation for multiple print and digital media like TV and web-TV, an example being the Norwegian regional newspaper Fædrelandsvennen.

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