CCI AdDesk Sales

The order – business rules rule - a clear choice

CCI AdDesk Sales allows publishers to meet the “anywhere, anytime, anyplace” advertising ethos of the modern consumer. CCI AdDesk Sales has an intuitive ad order interface that applies relevant, company-specific business rules and processes to the order, regardless of whether the ad is being booked online or via a sales representative.

Effective ad order entry requires a system that allows for a single order for multiple ads and multiple materials to be booked in multiple media with a single invoice and CCI AdDesk Sales does exactly that!

In fact, CCI AdDesk Sales allows for all types of ad bookings; from the single insertion to complex cross-media campaigns.

Accurate scheduling, vital for reducing errors and minimizing payment delays, is also taken to new levels with CCI AdDesk Sales with the aid of a versatile publication calendar. Furthermore, CCI AdDesk Sales offers sophisticated validation that allows advertising departments to validate advertisements across just about any criteria they choose, from schedules and prices to order numbers and prepayment.

The range of pre-definable ad packaging options and scheduling is infinite with CCI AdDesk Sales, as the system can generate comprehensive, cross-media packages on the fly to ensure all products can be constantly tailored to the advertiser’s needs.

CCI AdDesk Sales’ strong and flexible pricing module helps provide a technological platform for customer retention. The system applies the customer specific rate to those insertions throughout the entire campaign or duration of the sales agreement, making the pricing more “customer-centric” as rating structures are always in accordance with the customer’s profile.

Users also have easy access to a wide variety of predefined ad layouts (the text editor is WYSIWYG) allowing them to build and format ads fast and efficiently. Ad takers can alternate between templates and add new elements and design features such as logos, borders and tints. Furthermore, pricing on these new elements and design features is done automatically.

CCI AdDesk Sales maximizes the revenue generated in ad order entry by creating a more efficient environment with greater options for exploiting opportunities when they arise. The system can safeguard against revenue loss via prepayments and accurate invoicing. Furthermore, the system can support the business rules of any given organization, ensuring all transactions conform to those rules.

In short, CCI AdDesk Sales harnesses the potential of your sales force.