CCI NewsGate

Revenue - Grow the business by growing the content

News organizations and the different people and departments within them have different views on what ‘makes’ the business. But all models of news publishing, from premium-priced, subscriber-only financial news to ad-driven Web sites, TV news and freesheets, share a common foundation: money is spent to create, edit and manage some form of content and money is made by distributing that content in various forms.

CCI NewsGate is designed from the ground up to strengthen the content foundation of a news publishing business and to help promote, sell, use and distribute that content in as many forms as possible.

Several aspects of CCI NewsGate contribute to this:

• Enhanced productivity for the individual and editorial staff as a whole through an environment and tools which specifically address the tasks on which they spend the most of their time.
• Faster creation of new content as a result of easy access to research, past stories, background material and sources. This saves people from having to start from scratch.
• More or better content with the same or less resources thanks to improved communications, collaboration and team work between desks, departments and newsrooms. And because staff are encouraged to divide work between them and to share information.
• Better utilization of the combined resources through improved coordination and overview of stories and assignments – within each newsroom as well as between newsrooms in a publishing group.
• Editing, preparing and marking up content for use in multiple publications and media from a single system, thereby saving editors from repeat and redundant work.
• Accurately enriching and promoting content for syndication and archive sales, increasing its potential for use and for generating additional revenue.
• Improving the quality of content through better research and verification, thereby helping to build and secure the brand.